With travel becoming a more desired element, Indians look forward to, the number of travellers setting out to a multitude of destinations has increased exponentially. Women travel groups & solo travel is rapidly gaining popularity amongst women travellers where women deserve leisure, wellness breaks, shopping getaways, and adventure trips, signifying a transformation in the women’s travel segment. Today's Women Travellers are bold, independent and looking to explore new and authentic experiences by venturing outside their comfort zones, willing to experiment more with destinations, experiences, and activities. The concept of solo travel has emerged as one of the biggest trends in the travel and tourism sphere. Women have taken to this trend with great enthusiasm, and are reportedly making more plans to go to their choice of destination, alone. Solo travel empowers women to make their own choices and enjoy experiences that they prefer. These can belong to a variety of genres like Adventure, Wellness, Shopping, Luxury, and sustainable tourism. There is an increased demand for spa visits, guided local shopping tours, vocational workshops and more. From experiencing the Northern Lights, Grape crushing festivals, visiting local workshops and indulging in shopping getaways.
